Mike Eilertsen

“Taking risks and constantly creating opportunities are key”, says Mike Eilertsen, CEO of LIVEOUTLOUD Magazine and VAULTLife.com

Thirty two year old Mike Eilertsen is the founding member of the luxury lifestyle magazine  LIVEOUTLOUD and the revolutionary online marketing eCommerce platform VAULTLife.com.

A passionate and dynamic businessman, he is always pushing boundaries, redefining industries and changing the rules of engagement. Nicknamed South Africa’s “Richard Branson in the making” by Leadership Magazine, Mike Eilertsen was awarded the ‘Most Innovative Company in South Africa” and “Second Most Innovate Company on the African Continent in the Africa SMME Awards 2012. He is also showcased as one of the people likely to shape this century in the “Facing a Century” art collection. He is a member of EO (Entrepreneur Organization) and a brand ambassador for PeaceStarts.


Mike Eilertsen and Cyril Ramaposa

18 October 2014. Mike Eilertsen with Cyril Ramaphosa deputy president of South Africa. Mike and Steve van der Klis were invited by Cyril Ramaphosa to this “Back to School” function aimed at raising funds for better educational opportunities for South African youth.

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Mike in Business

LIVEOUTLOUD, our luxury lifestyle magazine and VAULTLIFE, the lifestyle app that is going global are both well worth a visit.


Cost Centres vs Income Generators

I think one of the best business tools of all times is a game called – Age of Empires. In the game you start off with workers. The whole point of the game is to build up an empire and use your army to take over and conquer other empires, armies and territories. ... read more

Sales pitch – Finding the Angle

Every sales pitch is unique and requires preparation by the entrepreneur. To date I have done thousands of successful sales pitches but I still research the company, who the decision makers are as well as what makes them unique.  I then mentally modify my offering to... read more

Websites that sell

Websites that sell – People Google your brand, your products and track record before going into a meeting with you. Even before they read your proposal they are going to Google you. They go to your website and if your website isn’t impressive, isn’t visually... read more

The Genius of Small Budgets.

One of the culture and values that VAULTLife.com has is that we only give small budgets to each department which they have to use creatively and strategically.    This means that apply independent thinking to each situation and it ensures that they leverage other... read more

My Company Culture